

Vertigo being a British film company would help us promote
our thriller because the British population would want to support the British
film industry because they want to make it match Americas industry. This is
very helpful to us because our film is made in Britain but based in America
make its similar to American film noirs. The film Bronson another Vertigo film
was distributed in America through the company Magnolia pictures which specializes
in both foreign and independent films. This is we think that it would be
suitable to distribute our film through this company in the USA because they
would be a perfect match for our thriller. This might help attract our target
audience because they have a pre existing customer base, also our film deals
with murder, drugs and has a strong female character which is similar to
Vertigo films such as London To Brighton. This film deals in social realism and
was made for a budget of £187,000 with additional lottery funding. The film had
a limited theatrical release before finidng its audience on Film 4 and DVD
which is probably similar to ours.
Vertigo specialises in genre films and ours is very much
genre based being a film noir. Vertigo work in partnership with the BBC and the
BFI on several productions and this would be of benefit to our film for
distribution. Combining with other companies through cross media convergence
means that they can share the costs. This benefits both the film companies as
the minimise their risks by cost sharing and also our film as there is more
chance that the BBC would show it on TV and help promote the film throughout
the UK and Europe. Another example of a film that utilised this is The Kings
Speech, although they still needed to sell it to the Weinstein Company in the
US for distribution having the BBC’s name attached help sell the film in the UK
as they are considered a worthy and venerable institution.
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